Tag: marketing campaign

Watch Your Words

A slip of the tongue can have severe implications on both national and international matters. In a discussion on US immigration policy, President Trump was quoted referring to African nations as “Shithole countries” This statement received a lot of criticism from African-Americans as well as African nations. Imagine the president of the US using such

Is Your Marketing Campaign Showing Results?

Once you’ve measured the results of your marketing campaign, you’ll be able to make decisions about the marketing strategies you’ve used and future campaigns. Suppose that your bike seat marketing campaign increased bike seat sales 41%. You’d decide to repeat it again next year wouldn’t you? And assuming you had the tracking in place to know which marketing